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The SAAM Blog: Creating campaigns for change

By Laura Palumbo


Laura is Prevention Campaign Specialist at the National Sexual Violence Resource Center.

Blogger bio: Laura stirs the brewing pot of SAAM ideas contributed by great minds across the anti-sexual violence movement. This blogger is ready to explore all things campaign building to promote prevention and awareness. Teal ribbons to follow.

Blog description: Your source for promoting prevention, building awareness and creating campaigns for change.

Image of drawn curtainLet me paint a picture for you. You are sitting between family and friends, center of the aisle, that preferable distance from the stage. You are back far enough to take everything in but still see the closer details of the show. The curtain’s drawn, but the scene is set.

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Mixed Messages

This morning a two-hour drive from Philadelphia to Harrisburg had me listening to an unusually full set of morning news programming. As world, business, and local news updates cycled and my morning coffee settled in, two stories in particular caught my attention.

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The interwebs are just crawling with information about sex. Well, let me rephrase that to there is plenty of sex on the internet. Suffice it to say quantity is no indicator of quality when it comes to the topic of sex and the internet, but that doesn’t mean that there aren’t people talking about it in helpful, healthy ways.

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If you have been watching the headlines, an unfortunate reality has come to the forefront of mainstream media and in-turn our broader culture’s conversation: child sexual abuse happens.

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In the down time since April, we keep-up the conversation about sex, sexuality and preventing violence. But, it doesn’t quite look like this: three days, hundreds of professionals, hours upon hours of talking sex, sex, sex.

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Something exciting is happening this week, and I'd like to pass the proverbial "mic" to an NSVRC colleague whose passion for WEAAD is contagious! Oh, but first - let me fill you in, World Elder Abuse Awareness Day or WEAAD is an awesome campaign that proudly declares: My World...Your World...Our World – Free of Elder Abuse.

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So as we’ve discussed, April has come and gone with many exciting awareness activities to prove it. Now that we are well on our way to Mid-May, brains at NSVRC are turning over the next campaign. Before we get ahead of ourselves, we want to make sure that as we move forward we take time to reflect, listen and learn about the past campaign.

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